Equestrian Life - Equestrian Road Safety Project Trialled In The UK

A pilot equestrian road safety advertising project has been trialed by the British Horse Society (BHS) for a month in Lanarkshire, with the message "Hit Your Brakes - Not My Horse" on the back of 10 buses.

In an effort to help raise awareness of the plight of horses and riders on the road, the BHS has said that the project was enthusiastically welcomed by the horse community in the area and much interest was expressed from other regions in running a similar project. 

BHS Senior Executive of Safety Sheila Hardy said the society received many reports each week on its dedicated safety website, www.horseaccidents.org.uk from horse riders who have encountered dangerous driving when on the roads. "It is not only the horse and rider that can be injured; a horse colliding with a vehicle can cause significant damage to a vehicle and it's occupants."

via equestrianlife.com.au